Privacy Policy
Last update: May 11, 2026
Thank you for your interest in the information on our website!
With the help of this Privacy Policy we would like to inform the users of our website about the type, scope and purpose of the personal data processed. Personal data in this context is all information that can be used to personally identify you as a user of our website (theoretically in an alternative way or by linking various data), including your IP address. Information that is stored in cookies is generally not or only in exceptional cases personally identifiable; however, cookies are covered by specific regulations that makes the permissibility of the use of cookies dependent on their purpose to a large extent on the active consent of the user.
In a general section of this Privacy Policy, we provide you with information on data protection, which generally applies to our processing of data, including data collection on our website. In particular, you as a data subject will be informed about the rights to which you are entitled.
The terms used in our Privacy Policy and our data protection practice are based on the provisions of the EU General Data Protection Regulation ("GDPR") and other relevant national legal provisions.
Controller according to the GDPR
Viappiani de Colombia S.A.S.
Calle 5 A No. 39-194 Of. 701 Torre Diners
C.P 050021 Medellín - Colombia
Colombia
e: colombia@viappiani.com
t: +57 4 555 00 00
Data Protection Coordinator:
Mr. Juan Esteban Piedrahita
Data collection on our website
On the one hand, personal data is collected from you when you expressly communicate such data to us, on the other hand, data, especially technical data, is automatically collected when you visit our website. Some of this data is collected to ensure that our website functions without errors. Other data may be used for analysis purposes. However, you can use our website without a need to provide personal information.
Technologies on our website
Cookies and Local Storage
We use cookies to make our website as user-friendly and functional as possible for you. Some of these cookies are stored on the device you use to access the site.
Cookies are small packages of data that are exchanged between your browser and our web server whenever you visit our website. They do not cause any damage and are used solely to recognise website visitors. Cookies can only store information provided by your browser, e.g. information that you have entered into your browser or that is available on the website. Cookies cannot execute code and cannot be used to access your terminal device.
The next time you access our website using the same device, the information stored in the cookies can then either be sent back to us ("first-party cookie") or to a web application of third party to whom the cookie belongs ("third-party cookie"). The information that is stored and sent back allows each web application to recognise that you have already accessed and visited the website using the browser on your device.
Cookies contain the following information:
- Cookie name
- Name of the server from which the cookie originates
- Cookie ID number
- An expiry date, after which the cookie will be automatically deleted
We classify cookies in the following categories depending on their purpose and function:
- Technically necessary cookies, to ensure the technical operation and basic functions of our website.
- Statistics cookies, to understand how visitors interact with our website by collecting and analysing information on an anonymous basis only.
- Marketing cookies, to provide targeted promotional and marketing activities for users on our website.
- Unclassified cookies are cookies that we are trying to classify together with individual cookie providers.
Depending on the storage period, we also divide cookies into session and persistent cookies. Session cookies store information that is used during your current browser session. These cookies are automatically deleted when the browser is closed. No information remains on your device. Persistent cookies store information between two visits to the website. Based on this information, you will be recognized as a returning visitor on your next visit and the website will react accordingly. The lifespan of a persistent cookie is determined by the provider of the cookie.
The legal basis for using technically necessary cookies is our legitimate interest in the technically fault-free operation and smooth functionality of our website. The use of statistics and marketing cookies is subject to your consent. These technologies are only activated after you have provided explicit consent via the cookie banner. You can withdraw your consent for the future use of cookies at any time. Your consent is voluntary. If consent is not given, no disadvantages arise. For more information about the cookies we actually use, refer to this Privacy Policy and to the information in our cookie banner about the cookies we use.
You can also set your web browser so that it does not store any cookies in general on your device or so that you will be asked each time you visit the site whether you accept the use of cookies. Cookies that have already been stored can be deleted at any time. Refer to the Help section of your browser to learn how to do this.
Please note that a general deactivation of cookies may lead to functional restrictions on our website.
On our website, we also use so-called local storage functions (also called "local data"). This means that data is stored locally in the cache of your browser, which continues to exist and can be read even after you close the browser - as long as you do not delete the cache or data is stored within the session storage.
Third parties cannot access the data stored in the local storage. If special plug-ins or tools use the local storage functions, you are informed within the description of the respective plug-in or tool.
If you do not wish plug-ins or tools to use local storage functions, you can control this in the settings of your respective browser. We would like to point out that this may result in functional restrictions.
Hosting
In the context of hosting our website, all data that arises in connection with the operation and use of the website is processed. This includes, in particular, content data, usage data, communication data, and technical data that are necessary for providing and securely operating the website.
The storage and processing of this data is necessary to enable access to the website, ensure the stability and security of the online offering, and to technically optimize the website.
To provide our online presence, we use the services of external web hosting providers. In this context, the data generated during the operation of the website is transmitted to these service providers or processed by them on our behalf.
Further information on the handling of personal data in connection with hosting can be found in the privacy policy of this website.
Google Ads
Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Parent company: Google LLC (USA).
Purpose: Personalized Advertising, Conversion Tracking, Remarketing, Performance Measurement of Campaigns
Category: Marketing
Recipients: EU, USA
Data processed: IP Address, Website Visit Details, User Data
Data subjects: Users
Technology: JavaScript Call, Cookies
Legal basis: Consent, Certification according to the EU-US Data Privacy Framework
Website: https://www.google.com
Further information:
https://policies.google.com/privacy
https://safety.google/intl/en/principles/
https://business.safety.google/privacy/
https://business.safety.google/adsprocessorterms/
Here you can find out where exactly Google data centers are located: https://www.google.com/about/datacenters/inside/locations/
Web and app activity tracked via Google Ads can be viewed and deleted by signed-in Google users under "My Activity" (myaccount.google.com/data-and-privacy).
On this website, the Google Ads service is used for the purpose of advertising our products and services. Google Ads is Google's in-house online advertising system.
It is important for us to know whether an interested visitor ultimately becomes our customer. To be able to measure this, there is the so-called "conversion tracking". Furthermore, we would like to be able to address visitors to our website again and in a targeted manner. We achieve this through so-called "remarketing (retargeting)".
Google Ads serves both "conversion tracking" and "remarketing", i.e. we can see what happened after you clicked on one of our ads. In order for this service to work, cookies are used and visitors are sometimes added to remarketing lists in order to be served only certain advertising campaigns.
Our goal is to ensure that the offer of our website is targeted to those visitors who are actually interested in our offer through the use of Google Ads. The data from "conversion tracking" allows us to measure the benefit of individual advertising measures and optimize our website for our visitors.
We can also track whether they found us on the website via a Google Ads campaign. The processing of the data is done by Google. We only receive a report with statistical evaluations.
We have no influence on how Google uses the data. According to information from Google, however, the data is stored in encrypted form on secure servers in the U.S., among other places.
Google Analytics
Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, e-mail: support-de@google.com
Parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
Purpose: Web analysis, performance measurement, conversion tracking, collection of statistical data
Category: Statistics
Recipient: EU, USA
Processed data: IP address, details of the website visit, user data
Data subjects: Website visitors
Technology: JavaScript call, cookies, fingerprinting, local storage
Legal basis: Consent
Certifications: EU-U.S. Data Privacy Framework, Swiss-U.S. Data Privacy Framework, UK Extension to the EU-U.S. Data Privacy Framework
On our website, we use the functions of the web analysis service Google Analytics to analyze user behavior and to optimize our website.
Google Analytics uses cookies that enable us to analyze the use of our website.
Information about the use of the website is usually transmitted to a Google server and stored there.
We only use Google Analytics with IP anonymization activated by default.
During the website visit, user behavior is recorded in the form of events, e.g. page views, click path, first visit, websites visited, session start, interactions, downloads, viewed/clicked ads, video interaction, internal search queries.
Approximate location, date and time of the visit, abbreviated IP address, browser/device technical information, internet provider, and referrer URL are also recorded.
The data is essentially processed by Google for its own purposes, such as profiling.
Data is deleted after the retention period set by us.
Google Analytics User-ID Dataview
On our website, we use a special reporting view as an additional feature of Google Analytics, which displays data from sessions in which a unique ID and associated data are sent to Google Analytics.
The User-ID Dataview enables us to analyse assigned IDs of users separately from the rest of the traffic.
The use of this function requires your consent, which you can revoke at any time with effect for the future.
Google Analytics also offers an opt-out option at https://tools.google.com/dlpage/gaoptout
Google Fonts
Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company Google LLC (USA)
Purpose: Integration of fonts
Category: Statistics
To display fonts consistently, our website uses Web Fonts which are provided by Google.
To display web fonts, the browser must connect with a Google server. This informs Google that our website is being accessed via your IP address.
Google stores requests for CSS assets for one day. The font files are stored by Google for one year.
Google Maps
Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC (USA)
Purpose: Integration of Map Services
Category: Statistics
On our website, the service Google Maps is integrated in order to better display geographical information about locations for users.
When Google Maps is called up, the browser establishes a connection to Google's servers and Google can collect and process data about the use of the service.
We would like to point out that a cookie called "NID" is set by Google when running this service.
Google Marketing Platform / Google Ad Manager
Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Parent company: Google LLC (USA)
Purpose: Personalized Advertising, Conversion Tracking, Remarketing, Campaign Performance Measurement
Category: Marketing
On this website, Google Ads is used for advertising, conversion tracking and remarketing.
Data may be transferred to a Google server in the U.S. for evaluation and stored there.
Google Optimize
In addition, the web analysis and optimisation service "Google Optimize" is used on our website.
Legal basis: Consent, Data Privacy Framework
Google Optimize uses cookies to optimise and analyse your use of our website.
Google reCAPTCHA
Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; parent company: Google LLC (USA)
Purpose: Protection against misuse, prevention of spam
Category: Technically Necessary
On our website, we use Google reCAPTCHA to protect against misuse and prevent spam.
Google Tag Manager
Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Parent company: Google LLC (USA)
Purpose: Launching Tools and Plugins
Category: Technically Required
The Google Tag Manager service is used on our website.
Google Translate
On our website, a web service called Google Translate is loaded for the translation of texts and terms.
Legal basis: Legitimate interest, Data Privacy Framework
When Google Translate is started, your browser establishes a connection to Google's servers.
Contact
Our website offers various options for contacting us, for example via contact forms or e-mail addresses provided.
Personal data from contact inquiries will only be stored for as long as is necessary for the processing and handling of the inquiry or for as long as there are statutory retention obligations.
Server-Logfiles
Category: General processing activity
Purpose: Technical security, stability, and error analysis
Legal basis: Legitimate interest
When you visit our website, so-called server log files are automatically created.
SSL Encryption
Within your visit to our website, we use the widespread SSL procedure (Secure Socket Layer) in conjunction with the highest level of encryption supported by your browser.
Targeting with Google Analytics
We use Google Analytics on this website to display ads placed by Google and its partners only to users who have shown an interest in our online services or who have specific characteristics or interests that we share with Google.
Webcare
Provider: DataReporter GmbH, Zeileisstraße 6, 4600 Wels, Austria.
Purpose: Consent Management
Category: Technically required
On our website, we use the Webcare tool for consent management.
Webcare Consent Conserve
The WebCare Consent Conserve function enables us both to prove the consent of users of our website via our Consent Banner and to make the users' personal consent history transparent and traceable.
Webcare Statistics
The WebCare statistics function enables us to anonymously record the interactions of the users of our website with our Consent Banner.
General information on data protection
The following provisions in its principles apply not only to the data collection on our website, but also in general to other processing of personal data.
Personal data
Personal data is information that can be assigned to you individually.
Legal basis for the processing of personal data
- Consent in accordance with Art. 6 paragraph 1 lit. a GDPR.
- Fulfillment of a contract and pre-contractual measures pursuant to Art. 6 paragraph 1 lit. b GDPR.
- Legal obligation pursuant to Art. 6 paragraph 1 lit. c GDPR.
- Protection of vital interests pursuant to Art. 6 paragraph 1 lit. d GDPR.
- Reasonable interests pursuant to Art. 6 paragraph 1 lit. f GDPR.
Transfer of personal data
Your personal data will not be transferred to third parties for purposes other than those listed in this Privacy Policy.
Cooperation with processors
We carefully select our service providers who process personal data on our behalf.
Transfer to third countries
If we process data to a third country, this is only done on the legal basis described above for the transfer of data.
Data transfer to the U.S.
As of July 10, 2023, the EU Commission has issued an adequacy decision on the EU-US data protection framework (Data Privacy Framework) pursuant to Art. 45 paragraph 1 GDPR.
Participant search: https://www.dataprivacyframework.gov/s/participant-search
Storage periods in general
Unless no explicit storage period is specified, we delete personal data in accordance with Art. 5 paragraph 1 lit. e GDPR as soon as the purpose for processing has been fulfilled.
Storage periods in particular
As part of the description of individual technologies on our website, there are specific references to the storage period of data.
Rights of data subjects
Data subjects have rights under Art. 15, 16, 17, 18, 20, 21, 7 paragraph 3 and 77 GDPR.
The responsible data protection authority for Viappiani de Colombia S.A.S. is:
Österreichische Datenschutzbehörde
Barichgasse 40-42, 1030 Wien, Österreich
Tel.: +43 1 52 152-0, dsb@dsb.gv.at
Assertion of rights of data subjects
You can contact us by email at colombia@viappiani.com or by post, as well as by telephone.
For questions regarding data protection, you can reach us at colombia@viappiani.com.
Medellín - Colombia, on May 11, 2026